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  1. CRM + E-commerce for D2C
  2. Frequently asked questions
FAQ

Questions, answered

Practical answers for teams starting customer and retention work.

CRM + E-commerce for D2C

10 questions

Can't find it? Write to support@erp.ai.

How do I get started?

Click Get started, then use Proto to configure CRM + E-commerce for D2C for your business. Pilot one account, one owned opportunity and one dated retention follow-up before bringing in the full customer list.

Who owns an opportunity?

The Sales Owner is named on each opportunity. The Sales Manager checks ownership, expected close date and next step when reviewing the pipeline.

How is product interest recorded?

Add an interest line to the opportunity with the item, quantity, unit price and interest type. Link it to a product when there is a matching catalog item.

What happens when a prospect qualifies?

The owner qualifies the opportunity. The qualification action moves it to Qualified and records an activity and operation receipt.

How do we see proposals?

Submit the proposal from the qualified opportunity. The workflow moves it to Proposal and records an email activity and operation receipt. Send the actual message through your team’s outbound email process.

How do we record a lost deal?

Close the opportunity as Lost and add a loss reason. The manager can compare that outcome with account and activity context.

Who prepares a retention follow-up?

The Retention Owner schedules the contact, purpose and related opportunity, then submits the follow-up when it is ready for review.

Who decides a submitted follow-up?

The Retention Reviewer records an approve, reject or return decision, the reviewed revision and a reason where needed.

Where do supporting documents go?

Link an attachment to the related opportunity or follow-up. The attachment records a title, kind and reference to the file.

What should we check before widening access?

Rehearse the sales and retention steps with the intended roles and organization scope. Confirm that the right owner sees the right queue and that reviewers can trace each decision.

Set up CRM + E-commerce for D2C your way.

Start free, then use Proto to change fields, steps and approvals before your team goes live.

How to get started