1. Pharma Reps CRM
  2. Process
  3. Account to opportunity
Process · Account to opportunity

Account to opportunity

Connect a healthcare account and its people to a named commercial opportunity.

Step by step

  1. Prepare account Pharma Representative

    Pharma Representative identifies the clinic or practice, records its address and status, and checks that the organization is correct.

    • Establishes the healthcare relationship and business unit.
    • Updates Accounts, Organizations
  2. Add contacts Pharma Representative

    Pharma Representative records the people involved and links each one to the account.

    • Connects people to the account.
    • Updates Contacts, Accounts
  3. Open opportunity Pharma Representative

    Pharma Representative creates a New opportunity with the account as counterparty, an owner, expected value and close date.

    • Names the owner, counterparty and expected commercial value.
    • Updates Opportunities, Accounts, Team members
  4. Set the next step Pharma Representative

    Pharma Representative adds a clear next step and logs a dated call, meeting or task against the opportunity.

    • Gives the next conversation a due date and owner.
    • Updates Opportunities, Relationship activities
  5. Add items Pharma Representative

    Pharma Representative records the discussed items as lines, with quantity and unit price, and links a product where appropriate.

    • Records the items and quantities discussed.
    • Updates Opportunity lines, Products, Opportunities
Pharma Representative
Owns the account, contact and opportunity records; Sales Manager reviews the pipeline; Product Coordinator maintains product details; Admin maintains organization access.

Set up Pharma Reps CRM your way.

Start free, then use Proto to change fields, steps and approvals before your team goes live.

How to get started