1. Logistics CRM
  2. Process
  3. Customer Outcome
Process · Customer Outcome

Customer Outcome

Close a shipper pursuit with reviewed acceptance or loss evidence.

Step by step

  1. Track negotiation Relationship Owner

    The Relationship Owner logs the customer contact that shows negotiation has started and advances the opportunity from Proposal to Negotiation when that is the real stage of discussion.

    • Shows the current commercial discussion
    • Updates Opportunities, Relationship activities
  2. Prepare outcome evidence Relationship Owner

    The owner records the acceptance or loss conversation as relationship activity and attaches any supporting file to the parent opportunity. The expected value remains available for comparison with the outcome.

    • Preserves acceptance or loss context
    • Updates Relationship activities, Record attachments, Opportunities
  3. Decide customer outcome Sales Manager

    The Sales Manager checks the evidence and exact opportunity revision, then approves the recorded result or returns the case for more detail. The independent decision states its reason and reviewed version.

    • Records an independent decision on the exact revision
    • Updates Review decisions, Opportunities, Team members
    ApprovalA person approves before the work moves on.
  4. Record close Sales Manager

    A Won opportunity records its won date; a Lost one records the loss reason. The customer result remains linked to earlier activity, lane work, attachments, decisions and operation receipts.

    • Keeps Won with its date or Lost with its reason
    • Updates Opportunities, Operation receipts
Relationship Owner
Supplies the customer evidence.
Sales Manager
Reviews the exact version and decides.
Auditor
Reads the resulting outcome history.

Set up Logistics CRM your way.

Start free, then use Proto to change fields, steps and approvals before your team goes live.

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