1. Marketing Agency PSA
  2. Features
  3. Capacity and margin
Feature · Capacity and margin

Capacity and margin

Compare staff utilization with engagement cost and delivered value.

OverviewMy Engagements
Marketing Agency PSA · Capacity and margin

My Engagements

Engagements

New
Engagement codeEngagement nameClientStart dateEnd dateStatus
EC-927Engagement 350CUS-22305 Oct08 OctProposed
EC-131Engagement 859CUS-10619 Oct23 OctActive
EC-103Engagement 619CUS-16412 Oct19 OctCompleted
EC-698Engagement 525CUS-23606 Oct12 OctProposed
EC-102Engagement 469CUS-11324 Oct31 OctActive
6 of 6 records
EC-927Engagements · ENG-72147
Proposed
Engagement nameEngagement 350
ClientCUS-223
Start date05 Oct
End date08 Oct
Example screen with sample data

What you can do

Keep the work accountable

Team member records hold bill and cost rates, weekly capacity and logged hours. Engagement records collect delivered amount, delivered cost, expenses and billed value. The Engagement Margin Desk lets agency leaders compare contract value with delivery and billing for each engagement.

How the work is organized

  • Owner. Agency Partner reviews engagement margin and staff capacity before accepting more delivery work.
  • Record. Team member rates and logged hours sit beside engagement delivery, cost and billed totals.
  • Review. Engagement Margin Desk links its signals back to the engagement for source inspection.

What to agree during setup

Agree who maintains each team member’s cost rate, bill rate and weekly capacity. Limit access to rates and margin to the people who need commercial detail. Check that service entries, time entries and expenses point to the right engagement before interpreting their rollups. Choose a common review period for comparing billed amounts with delivered cost. If divisions own different teams, link each person to the right organization so leaders can explain their capacity figures. Reconcile a representative team member against their logged work before using utilization in planning.

Check the handoff on an actual case

A manager can review an active engagement whose hours burn is rising while billed value lags. They open the engagement from the margin desk and inspect the service entries and deliverables behind it. The agency partner can compare that case with staff utilization before committing the same specialist to more work.

Choose an active engagement whose logged hours are rising while billed value lags. Agency Partner opens Engagement Margin Desk and follows the warning to the engagement. The manager compares contract value, delivered amount, delivered cost and invoiced service amount with the linked service entries and expenses. Then check the assigned specialist’s billable hours, total hours and weekly capacity on the team member record. A high utilization figure may affect the next assignment even when this engagement still has contract value remaining.

Active Engagements shows the commitments behind the commercial review; My Engagements gives an Engagement Manager a narrower working list for their own work. Compare each engagement’s remaining hours and gross margin with the source work before treating a signal as a decision. Finance Manager should inspect payment state separately because billed value and money received are different. When a rate changes, review the effect on delivered cost and margin before using the updated figure to price more work.

What your team sees

  • Active Engagements — Trace current client commitments before reviewing margin.
  • My Engagements — Let Engagement Manager follow owned engagements and delivery dates.

Follow the work through

What it keeps track of

Data model
Team members
Agency delivery staff with rates and capacity.
Engagements
Billable engagements with contract value, budget and delivery status.
Service entries
Delivered service lines billed against an engagement.
Time entries
Logged delivery time by client and engagement.
Expenses
Reimbursable and billable engagement expenses.

Who uses it

Permissions
Agency Partner
Reviews margin and utilization; Engagement Manager checks the underlying engagement; Admin controls rate access.

Set up Marketing Agency PSA your way.

Start free, then use Proto to change fields, steps and approvals before your team goes live.

How to get started