The ERP•AI symbol is identifiable as shorthand for the brand.


The symbol appears for the narrow and medium width placeholders such as favicon, app-icons, profile pics, brand indicators for mails, and where brand needs to be represented in short form owing to space or style constraints.


The symbol is always to be used standalone, and never in combination with wordmark or the logo.

The wordmark is the letter-based logo designed for standalone use in all formal representations.


As the essential part of the logo, the wordmark does not have any clearing space or tolerances. This makes it ideal for situations where alignment is adjusted by the medium's layout handling—such as when composing in Canva, Figma, Word, PowerPoint, or using it in HTML.

The logo is essentially the wordmark with its designated clear space.


Use the logo as a standalone element when the display requires the brand to be featured prominently or exclusively, or in scenarios where the brand needs to stand out.


The logo can also be "achieved" by adding the clearing space to the wordmark in design tools (e.g, Canva, Figma, or in markup), with suitable tolerances adjusted.

The logo, that is wordmark with clearing space, takes the precedence among all other forms for representing the brand.


The logo is never to be used in conjunction with the symbol.

The minimum clear space around the ERP•AI logo is X/2, where X represents the height of the wordmark frame.

Maintain a minimum clear space of X/2 on all sides of the logo to preserve visibility, legibility, and brand recognition. No text, graphics, images, or other visual elements may enter this protected area.

Clearing space can be added as part of the image, or by adding the space in the composers (e.g, Canva, Figma, or markup).