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ERP.AI CRM with Lead Scoring

CRM with Lead Scoring

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Modules

Lead captureBring incoming prospects into a consistent qualification queue. Scoring and AIExplain why a lead deserves attention before the team acts. Routing and alertsPut the next lead with someone who can act on it.
Outreach and preferencesCoordinate useful follow-up while respecting contact preferences. Qualification and handoffGive account executives the context to accept a qualified lead. Funnel analysisLearn which sources and signals lead to accepted opportunities.

CRM with Lead Scoring

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Processes

Capture and prioritize leadsCapture and prioritize leads. Approve a scoring policyApprove a scoring policy.
Route and qualify prospectsRoute and qualify prospects. Complete the CRM handoffComplete the CRM handoff.

CRM with Lead Scoring

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Industries

Inside sales teamsSales development and account executive teams sharing prospect qualification and follow-up. Demand generation teamsMarketing teams comparing acquisition sources and handing accepted prospects to sales.
Partner-led sales teamsSales teams receiving referred prospects while preserving source attribution and territory ownership.

CRM with Lead Scoring

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Reference

Roles and permissionsUnderstand roles and permissions for CRM with Lead Scoring. Reports and analyticsUnderstand reports and analytics for CRM with Lead Scoring. Data modelUnderstand data model for CRM with Lead Scoring.
IntegrationsUnderstand integrations for CRM with Lead Scoring. ImplementationUnderstand implementation for CRM with Lead Scoring. Agent and automationUnderstand agent and automation for CRM with Lead Scoring.

CRM with Lead Scoring

Start now
Pricing Frequently asked questions Get started
Build with Proto
All systems
Modules
Lead captureBring incoming prospects into a consistent qualification queue.Scoring and AIExplain why a lead deserves attention before the team acts.Routing and alertsPut the next lead with someone who can act on it.Outreach and preferencesCoordinate useful follow-up while respecting contact preferences.Qualification and handoffGive account executives the context to accept a qualified lead.Funnel analysisLearn which sources and signals lead to accepted opportunities.
Processes
Capture and prioritize leadsCapture and prioritize leads.Approve a scoring policyApprove a scoring policy.Route and qualify prospectsRoute and qualify prospects.Complete the CRM handoffComplete the CRM handoff.
Industries
Inside sales teamsSales development and account executive teams sharing prospect qualification and follow-up.Demand generation teamsMarketing teams comparing acquisition sources and handing accepted prospects to sales.Partner-led sales teamsSales teams receiving referred prospects while preserving source attribution and territory ownership.
Reference
Roles and permissionsUnderstand roles and permissions for CRM with Lead Scoring.Reports and analyticsUnderstand reports and analytics for CRM with Lead Scoring.Data modelUnderstand data model for CRM with Lead Scoring.IntegrationsUnderstand integrations for CRM with Lead Scoring.ImplementationUnderstand implementation for CRM with Lead Scoring.Agent and automationUnderstand agent and automation for CRM with Lead Scoring.
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CRM with Lead Scoring References
Reports and analytics2 of 6
  • Roles and permissions1 of 6
  • Reports and analytics2 of 6
  • Data model3 of 6
  • Integrations4 of 6
  • Implementation5 of 6
  • Agent and automation6 of 6

Reports and analytics

Understand reports and analytics for CRM with Lead Scoring.

Lead Funnel

Lead intake through independent qualification and acknowledged CRM conversion by source.

Funnel analysis · View preview

Recent Score RunsScoringRuns
Lead captureScoring and AIRouting and alertsOutreach and preferencesQualification and handoffFunnel analysis
StatusCompletedFailed
Completed
SR-77907LDS-5702270 rule score
SR-74731LDS-5940585 rule score
SR-46161LDS-7236215 rule score
Failed
SR-36499LDS-5430120 rule score
SR-43046LDS-8155135 rule score
SR-31783LDS-6176370 rule score

Scoring Explanations

Applied score, contributing rules, model version and excluded or expired evidence for each run.

Scoring and AI · View preview

Recent Score RunsScoringRuns
Lead captureScoring and AIRouting and alertsOutreach and preferencesQualification and handoffFunnel analysis
StatusCompletedFailed
Completed
SR-77907LDS-5702270 rule score
SR-74731LDS-5940585 rule score
SR-46161LDS-7236215 rule score
Failed
SR-36499LDS-5430120 rule score
SR-43046LDS-8155135 rule score
SR-31783LDS-6176370 rule score

Source Quality

Qualification outcomes by source and scoring-policy version, with unknown outcomes separate.

Funnel analysis · View preview

Recent Score RunsScoringRuns
Lead captureScoring and AIRouting and alertsOutreach and preferencesQualification and handoffFunnel analysis
StatusCompletedFailed
Completed
SR-77907LDS-5702270 rule score
SR-74731LDS-5940585 rule score
SR-46161LDS-7236215 rule score
Failed
SR-36499LDS-5430120 rule score
SR-43046LDS-8155135 rule score
SR-31783LDS-6176370 rule score

Assignment Coverage

Eligible owner coverage, unmatched leads and dated reassignment reasons.

Routing and alerts · View preview

Priority Follow-upPriorityAlerts
Lead captureScoring and AIRouting and alertsOutreach and preferencesQualification and handoffFunnel analysis
YouOpen
Alert NumberLeadAlert TypeDue DateStatus
PA-87398LDS-84834ThresholdCrossed28 SepOpen
PA-50271LDS-76521FollowUpDue13 SepOpen
PA-10671LDS-61306ConversionFailure27 SepOpen
PA-40311LDS-10397ThresholdCrossed19 SepOpen
PA-99748LDS-54583FollowUpDue29 SepOpen
PA-86387LDS-77482ConversionFailure19 SepOpen

Follow-up Aging

Open alerts and due activities by permitted owner and territory.

Routing and alerts · View preview

Priority Follow-upPriorityAlerts
Lead captureScoring and AIRouting and alertsOutreach and preferencesQualification and handoffFunnel analysis
YouOpen
Alert NumberLeadAlert TypeDue DateStatus
PA-87398LDS-84834ThresholdCrossed28 SepOpen
PA-50271LDS-76521FollowUpDue13 SepOpen
PA-10671LDS-61306ConversionFailure27 SepOpen
PA-40311LDS-10397ThresholdCrossed19 SepOpen
PA-99748LDS-54583FollowUpDue29 SepOpen
PA-86387LDS-77482ConversionFailure19 SepOpen

Conversion Reconciliation

Pending, unknown and failed CRM handoffs with original request references.

Funnel analysis · View preview

Recent Score RunsScoringRuns
Lead captureScoring and AIRouting and alertsOutreach and preferencesQualification and handoffFunnel analysis
StatusCompletedFailed
Completed
SR-77907LDS-5702270 rule score
SR-74731LDS-5940585 rule score
SR-46161LDS-7236215 rule score
Failed
SR-36499LDS-5430120 rule score
SR-43046LDS-8155135 rule score
SR-31783LDS-6176370 rule score

Duplicate Decisions

Reviewed merges, rejected clusters and the retained survivor references.

Lead capture · View preview

My Lead QueueLeads
Lead captureScoring and AIRouting and alertsOutreach and preferencesQualification and handoffFunnel analysis
YouStatusNewWorkingMQLRecycled
New
LDS-29175CMP-27035 score
LDS-12365CMP-26660 score
Working
LDS-29198CMP-14030 score
LDS-47104CMP-62675 score
MQL
LDS-36430CMP-49245 score
Recycled
LDS-71562CMP-20170 score

Contact Policy Audit

Channel and purpose decisions, withdrawals and blocked outreach outcomes.

Outreach and preferences · View preview

Lead Activity ScheduleLeadActivities
Lead captureScoring and AIRouting and alertsOutreach and preferencesQualification and handoffFunnel analysis
StatusPlannedInProgress
07 Sep · 11:00 LDS-64613 LA-97917, 17 Sep · 13:00 to 17 Sep · 15:00, Planned LDS-71192 LA-88084, 17 Sep · 14:30 to 17 Sep · 15:00, InProgress LDS-75759 LA-74126, 26 Sep · 10:00 to 26 Sep · 10:30, Planned LDS-15121 LA-54725, 07 Sep · 11:00 to 07 Sep · 13:00, InProgress LDS-66233 LA-41439, 24 Sep · 12:30 to 24 Sep · 13:30, Planned LDS-98920 LA-84814, 17 Sep · 15:00 to 17 Sep · 17:00, InProgress LA-97917LA-88084LA-54725LA-41439LA-84814 today · 17 Sep
  • LDS-64613: LA-97917, 17 Sep · 13:00 to 17 Sep · 15:00, Planned
  • LDS-71192: LA-88084, 17 Sep · 14:30 to 17 Sep · 15:00, InProgress
  • LDS-75759: LA-74126, 26 Sep · 10:00 to 26 Sep · 10:30, Planned
  • LDS-15121: LA-54725, 07 Sep · 11:00 to 07 Sep · 13:00, InProgress
  • LDS-66233: LA-41439, 24 Sep · 12:30 to 24 Sep · 13:30, Planned
  • LDS-98920: LA-84814, 17 Sep · 15:00 to 17 Sep · 17:00, InProgress

No reports are assigned to this role. Select Everyone to see all reports.

Operating decisions

Lead Funnel

Lead intake through independent qualification and acknowledged CRM conversion by source.

Explore Funnel analysis

Recent Score RunsScoringRuns
Lead captureScoring and AIRouting and alertsOutreach and preferencesQualification and handoffFunnel analysis
StatusCompletedFailed
Completed
SR-77907LDS-5702270 rule score
SR-74731LDS-5940585 rule score
SR-46161LDS-7236215 rule score
Failed
SR-36499LDS-5430120 rule score
SR-43046LDS-8155135 rule score
SR-31783LDS-6176370 rule score

Scoring Explanations

Applied score, contributing rules, model version and excluded or expired evidence for each run.

Explore Scoring and AI

Recent Score RunsScoringRuns
Lead captureScoring and AIRouting and alertsOutreach and preferencesQualification and handoffFunnel analysis
StatusCompletedFailed
Completed
SR-77907LDS-5702270 rule score
SR-74731LDS-5940585 rule score
SR-46161LDS-7236215 rule score
Failed
SR-36499LDS-5430120 rule score
SR-43046LDS-8155135 rule score
SR-31783LDS-6176370 rule score

Source Quality

Qualification outcomes by source and scoring-policy version, with unknown outcomes separate.

Explore Funnel analysis

Recent Score RunsScoringRuns
Lead captureScoring and AIRouting and alertsOutreach and preferencesQualification and handoffFunnel analysis
StatusCompletedFailed
Completed
SR-77907LDS-5702270 rule score
SR-74731LDS-5940585 rule score
SR-46161LDS-7236215 rule score
Failed
SR-36499LDS-5430120 rule score
SR-43046LDS-8155135 rule score
SR-31783LDS-6176370 rule score

Assignment Coverage

Eligible owner coverage, unmatched leads and dated reassignment reasons.

Explore Routing and alerts

Priority Follow-upPriorityAlerts
Lead captureScoring and AIRouting and alertsOutreach and preferencesQualification and handoffFunnel analysis
YouOpen
Alert NumberLeadAlert TypeDue DateStatus
PA-87398LDS-84834ThresholdCrossed28 SepOpen
PA-50271LDS-76521FollowUpDue13 SepOpen
PA-10671LDS-61306ConversionFailure27 SepOpen
PA-40311LDS-10397ThresholdCrossed19 SepOpen
PA-99748LDS-54583FollowUpDue29 SepOpen
PA-86387LDS-77482ConversionFailure19 SepOpen

Follow-up Aging

Open alerts and due activities by permitted owner and territory.

Explore Routing and alerts

Priority Follow-upPriorityAlerts
Lead captureScoring and AIRouting and alertsOutreach and preferencesQualification and handoffFunnel analysis
YouOpen
Alert NumberLeadAlert TypeDue DateStatus
PA-87398LDS-84834ThresholdCrossed28 SepOpen
PA-50271LDS-76521FollowUpDue13 SepOpen
PA-10671LDS-61306ConversionFailure27 SepOpen
PA-40311LDS-10397ThresholdCrossed19 SepOpen
PA-99748LDS-54583FollowUpDue29 SepOpen
PA-86387LDS-77482ConversionFailure19 SepOpen

Conversion Reconciliation

Pending, unknown and failed CRM handoffs with original request references.

Explore Funnel analysis

Recent Score RunsScoringRuns
Lead captureScoring and AIRouting and alertsOutreach and preferencesQualification and handoffFunnel analysis
StatusCompletedFailed
Completed
SR-77907LDS-5702270 rule score
SR-74731LDS-5940585 rule score
SR-46161LDS-7236215 rule score
Failed
SR-36499LDS-5430120 rule score
SR-43046LDS-8155135 rule score
SR-31783LDS-6176370 rule score

Duplicate Decisions

Reviewed merges, rejected clusters and the retained survivor references.

Explore Lead capture

My Lead QueueLeads
Lead captureScoring and AIRouting and alertsOutreach and preferencesQualification and handoffFunnel analysis
YouStatusNewWorkingMQLRecycled
New
LDS-29175CMP-27035 score
LDS-12365CMP-26660 score
Working
LDS-29198CMP-14030 score
LDS-47104CMP-62675 score
MQL
LDS-36430CMP-49245 score
Recycled
LDS-71562CMP-20170 score

Contact Policy Audit

Channel and purpose decisions, withdrawals and blocked outreach outcomes.

Explore Outreach and preferences

Lead Activity ScheduleLeadActivities
Lead captureScoring and AIRouting and alertsOutreach and preferencesQualification and handoffFunnel analysis
StatusPlannedInProgress
07 Sep · 11:00 LDS-64613 LA-97917, 17 Sep · 13:00 to 17 Sep · 15:00, Planned LDS-71192 LA-88084, 17 Sep · 14:30 to 17 Sep · 15:00, InProgress LDS-75759 LA-74126, 26 Sep · 10:00 to 26 Sep · 10:30, Planned LDS-15121 LA-54725, 07 Sep · 11:00 to 07 Sep · 13:00, InProgress LDS-66233 LA-41439, 24 Sep · 12:30 to 24 Sep · 13:30, Planned LDS-98920 LA-84814, 17 Sep · 15:00 to 17 Sep · 17:00, InProgress LA-97917LA-88084LA-54725LA-41439LA-84814 today · 17 Sep
  • LDS-64613: LA-97917, 17 Sep · 13:00 to 17 Sep · 15:00, Planned
  • LDS-71192: LA-88084, 17 Sep · 14:30 to 17 Sep · 15:00, InProgress
  • LDS-75759: LA-74126, 26 Sep · 10:00 to 26 Sep · 10:30, Planned
  • LDS-15121: LA-54725, 07 Sep · 11:00 to 07 Sep · 13:00, InProgress
  • LDS-66233: LA-41439, 24 Sep · 12:30 to 24 Sep · 13:30, Planned
  • LDS-98920: LA-84814, 17 Sep · 15:00 to 17 Sep · 17:00, InProgress

Reading a result

Follow the source records and the reporting period behind a result. Missing or unresolved outcomes remain separate from completed work, and private fields follow the reader’s role.

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